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Pinnacle Sports Direct Link
SBR Rating:

Sportsbook Review Overall Rating: A+
Bonus Rating:
C+
Customer Service: B+
Financial: A+
Software Rating: A+

Comments:

Pinnacle offers players the best lines in the business. Put another way, Pinnacle operates on a lower profit margin than other books. They are successful in part because they do not offer costly bonus and promotional gimmicks.

Located in the preferred gaming country of Curacao, Dutch Antilles, Pinnacle is a strong, well run company, a bit of a throw back to what book making used to be. They accept all players, professionals included. The emphasis is in managing the book, not the players.

The website is truly exceptional. Customer service is handled by e-mail. The average email is returned in 4.1 minutes. The entire operation is remarkable. Keep in mind, Pinnacle deals the most discounted vig of ANY major sportsbook, with -104 style pricing on NFL sides and baseball as well as -105 style pricing on college football, NCAA basketball, NBA and the NHL. They are able to do this by keeping their expenses low. This works for most players, but if you are the type that needs more phone-in customer service, you will be better off choosing VIP, WWTS or Bet365. No phone number is even listed on their site, although SBR does list one as is required for reviews.

Overall, Pinnacle is a great book for the moderate to larger size internet player. This is the undisputed best book for the professional player, without a close second in sight.

SBR on-site inspection?
Yes - December 2002, July 2003, October 2003, February 2004, April 2004, June 2004, October 2004, December 2005

OPERATION OVERVIEW

Hours of Operation:

Customer service & wagering staff on duty 24 hours, 7 days, 365 days per year. Online wagering 24/7/365

Management:
Director: Charles Bowman, GM: Samuel Bollia, Customer Service Manager: Bridgette, Head Lines Man: Henry Smith
New Account Bonuses:
10% Cash bonus
- $250 min deposit; $500 max bonus
- 3x Rollover
- 30 day hold (Funds must remain in account for 30 days.)
- Deposits made by cashier check, credit/debit card, Instadebit, Moneybookers, Neteller, Western Union, E-check or wire transfer.

Reload Bonus:
None
Special Promotions:
  • 7% rebate on horse racing bets via internet.

  • 5% rebate on horse racing bets via phone.
    - Exception: Internet and telephone wagers on Saratoga, Belmont, and Aqueduct will be paid a rebate of 4%

  • Reduced pricing on all major sports

  • 8-cent money lines on MLB
Loyalty Program:
None
Most common Complaint:
Lack of customer support by phone
Customer Service:
Although SBR rates Pinnacle average due to a lack of phone support, they are easily the most efficient and well run. They are so efficient that there are rarely customer service issues and when there are, they are incredibly effective and very fast responding through email.
Live Chat:
No
Languages:
English, Spanish, Dutch, French, Italian, German, Russian, Portuguese, Chinese Simplified and Traditional, Arabic, Finnish, Hebrew, Japanese, Swedish, Thai

PLAYER INFORMATION
Min. Bet:
$1 on-line $100 by phone (reduced juice not offered on call-in bets)
Max. Bet:
On-line: NFL Spreads - $30,000, NFL Totals - $10,000, Wager limits for all sports
Reduced Juice

To state Pinnacle has "the best odds" is fine but how good are their odds? Compare the lines from those of WSEX

 

 

 
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